Nonprofits everywhere are looking to their CMO and marketing teams to meet supporters’ digital-first expectations, do more with less in the face of economic headwinds, and accommodate evolving data privacy laws to prepare for a cookieless future.
It’s a new day for marketers, a time of tremendous transformation that requires us to reimagine how we connect with supporters and personalise every interaction. We collected insights from marketing leaders worldwide to understand how they’re prioritising their efforts in this new day.
What did we discover in this year’s “State of Marketing for Nonprofits" report?