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Modernise Commercial Operations
Margin erosion, revenue leakage and lost profits are significant challenges for manufacturers. Manage your entire book of business, from opportunity through order management and align your sales and operations with accurate demand forecasting with manufacturing sales operations management software. Bridge the gap between sales promises and shop-floor realities to ensure operational efficiency and profitability.
Learn how manufacturers improve sales operations.
Reimagine your selling and revenue management processes.
Manufacturers, take control of your revenue. Leave outdated processes behind and unify customer data and operations for a powerful transformation. Automate sales with AI and integrate revenue management to boost operational efficiency.
Unify customer data on one platform.
- Leverage a hyperscaled data platform built into Salesforce. Harmonise your product, customer and asset data into a single profile. Unlock revenue and power exceptional customer and channel experiences with Data Cloud.
- Create connected experiences, products and services. Start with a sales solution that's tailored to your manufacturing business. Maximise productivity, get insights and streamline processes with Manufacturing Cloud for Sales.
- Power your commercial operations. Manufacturing Cloud for Sales captures a complete picture of net new opportunities along side customer agreements, long-term projects, accurate demand forecast and visit management.
- Enable seamless integrations across the sales value chain. Integrate data from any system to deliver critical, time-sensitive projects — all with a single platform for APIs and integrations with MuleSoft.
Modernise your selling processes with AI and automation.
- Manage your revenue acquisition processes. Create operational efficiency in the sales process with transparency in customer account processes, approvals, opportunity management and lead management with Manufacturing Cloud for Sales.
- Craft and track effective incentive strategies. Channel incentives boost sales and loyalty. Automate channel rewards and analyse data for personalised offers with Rebate Management software.
- Derive insights from AI. AI unlocks insights for manufacturing. Create personalised communications and call summaries with Salesforce AI.
- Save time with automated workflows. Boost manufacturing processes and integrations with Flow of Industries automation. No-code workflows enable best practices across sales stages, saving time and simplifying it for all.
Integrate your revenue management process.
- Configure, price and quote straight from your CRM. Streamline the entire product-to-cash process, from catalogues and pricing to CPQ, contract lifecycle management, orders and billing with Revenue Cloud.
- Track volume sales agreements from ERP. Manufacturing Cloud for Sales tracks compliance with volume sales agreements using customer order data. When actual purchases don’t match the baseline agreement, the manufacturer can quickly engage the customer.
- Capture stakeholder forecast inputs. Work with customers on-demand forecasts based on the original sales agreement’s volume requirements with Manufacturing Cloud for Sales. Feed modified forecast updates into the sales and operations process to help manage inventory.
- Create, view and manage orders. Bring commerce and order management processes on one platform. Customers and channel partners can create, view and manage orders, check fulfilment status and dynamically route orders to optimise costs and rates.
Complete your Modernise Commercial Operations solution with these products.
Build the perfect manufacturing operations management solution with our help.
Get in touch today and our experts will guide you through the process, step by step:
- Choose the right Manufacturing Cloud edition
- Add products/features needed, if not already included
- Customise the final result with apps, services, support
I’m a big fan of Salesforce. It helps in driving operational excellence so that we can grow at scale and identify where we can innovate going forward.
Ueli StrickerDirector of Supply Chain, Swissbit
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Modernise Commercial Operations FAQs
Manufacturing Commercial Operations allow manufacturers to integrate sales and revenue management to elevate performance and reduce revenue leakage. With revenue management software, you can unify sales, finance and legal on one platform for more efficient revenue lifecycle management.
With manufacturing sales operations software, you can elevate sales performance and minimise revenue leakage with a more predictable run-rate business, a collaborative forecasts process and a complete view of new business opportunities, customer agreements, long-term projects and programmes.
Streamline your product-to-cash cycle with automation, including product catalogues, pricing, configuration, quoting, order management, fulfilment, billing and contracts. Accelerate growth through flexible revenue models and reduce operational costs by automating policies, controls and processes.
Modernise Commercial Operations is a solution to manage your complete book of business on a single platform from opportunity through order management. Get sales and operations alignment for accurate demand forecasting and collaborative, workflow-enabled selling processes with actionable AI insights.
Modernising how a business generates and captures revenue requires unifying all customer data and business processes on a CRM system that can serve as a single source of truth across the business and help reduce margin erosion, revenue leakage and lost profits.
Modernising your sales process with manufacturing operations management software not only improves seller productivity and performance but sets you up to better manage the order-to-cash and revenue management processes in the next phase. This foundation reduces revenue and margin leakage in the selling process.
Start by asking where you need to prioritise your resources to solve your biggest pain points. It may be creating a unified view of the customer, cleaning your data to get the most use out of AI, reducing revenue and margin leakage, increasing demand forecast accuracy or improving sales productivity.
