Salesforce Resource Centre.

Explore our content hub. We're here to help bring your company and your customers together.

 

report

State of Sales Report.

Discover the latest insights driving productivity and efficiency for more than 7,700 sales professionals.

Report

State of Service Report.

What 8,000+ agents and leaders are saying about the state of customer service.

Report

9th Edition: State of Marketing.

Discover the trends on AI, data, and personalisation with insights from nearly 5,000 marketers worldwide.
 
 
 

CUSTOMER ENGAGEMENT

Boost engagement by delivering the experiences your customers want.

DIGITAL TRANSFORMATION

Unite sales, service, marketing, IT, and commerce.

ARTIFICIAL INTELLIGENCE

Boost productivity and make customers happier with AI.

 

FUTURE OF WORK

Prepare your workforce for the future.

Business as a platform for change

Make your business a force for change.

Sustainability

All the help you need to go net zero now.

 

Find resources tailored to your role.

 

SALES

Discover sales best practices that build lasting customer relationships.

SERVICE

Turn every service engagement into customer happiness.

MARKETING

Transform your marketing into next-level customer experiences.

 
 

RETAIL AND CONSUMER GOODS

Learn how to power personalised shopping experiences.

FINANCIAL SERVICES

Innovate at the speed of changing markets.

Manufacturing and Automotive

Create something no factory can produce: great relationships.

 

Travel, Transport and Hospitality

Discover how Travel, Transport & Hospitality brands are using Salesforce.

Communications and Media

Go from mass media to personalised content.

Energy and Utilities

Energy & Utility companies deliver fast, innovative and seamless experiences.

 

Technology

Empower your high tech team with a single, 360-degree view of your customer.

Healthcare and Life Sciences

Improve health outcomes, patient relationship management and processes.

 

Discover topics that matter, in your favorite format.

 

ARTICLES

GUIDES

Check out playbooks that help you map your path to success.

RESEARCH AND REPORTS

Read our latest peer-reviewed research and data insights.

 

VIDEOS

Watch tutorials, interviews with experts, and more.

WEBINARS

Access our free on-demand webinars.

 
 

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