Small & Medium Business Trends Report, 6th Edition

Discover valuable insights from 3,350 leaders of small, medium, and growth businesses (SMBs) worldwide. In this report, you’ll find out:

  • What sets high-growth SMBs apart
  • How SMBs are building their tech stacks
  • The role of artificial intelligence (AI) in boosting efficiency and revenue
  • How data strategies deliver speed, reliability, and deeper customer connections

Explore key takeaways below.

 
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SMBs focus on customer experiences and technology.

With the business landscape in constant flux, SMBs are prioritising customer experiences and building scalable tech stacks, recognising these strategic investments are key to long-term success.

 
 

SMBs prioritise AI in their tech investments.

When it comes to selecting technology, SMBs are embracing AI capabilities. This will not only help them stay competitive and scale their operations, but also set them up for success in using AI agents.
 
 

SMBs use AI to work smarter, not harder.

AI is reshaping business and helping SMBs in key growth areas, like increasing productivity, scaling services, and driving revenue. As they continue building that momentum, AI agents could be a promising next step in their journey.

 
 
 
 
 
 
 

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